Google Business Profile · Google Maps

Get found on Google Maps when people search nearby.

When someone searches “dentist near me” or “cocktail bar in Navigli”, Google first shows a map with three businesses. What decides who shows up there is, above all, your Google Business Profile.

Free audit

Having a profile is free. Having it done right is another thing.

Your Google Business Profile, formerly Google My Business, is the card that appears when someone searches for your business, and the pin that appears on Google Maps.

For many people it is the first thing they see of you, before your website or your Instagram. And that is how they decide whether to call you or move on.

01 — What we look at

The 7 factors of your profile

Categories: the main one defines which searches you show up in. A café listed as a “grocery store” does not appear when someone searches for “café”.
Reviews: how many you have, how recent they are, what they say and whether you reply.
Photos: whether they show the place, the work and the team as they are today.
Hours: complete, including holidays. Outdated hours mean someone arrives and finds you closed.
Keywords: the words people use to find you, in the description, the services and your review replies.
NAP: the same name, address and phone on Google, your website, your social media and every directory.
Posts: news and offers that show the business is active.

02 — What we do

From audit to follow-up

Free audit: we review the 7 factors, your reviews and three competitors in your area. You get it in writing within 48 hours, and it is yours whether you work with us or not.
We fix the profile: categories, services, description, hours, photos and links to your website and WhatsApp.
Reviews: we see what your customers value and what bothers them, and we reply to the unanswered ones.
Consistency: your name, phone and hours say the same thing on Google, your website, your social media and AI assistants like ChatGPT or Gemini, which also read your profile.
Follow-up: every month we show you what changed.

The examples on this page are typical situations we see often, not client cases. The profile is worked on together with your local SEO and your GEO.

For businesses that depend on being found nearby.

Practices and clinics: new patients find you, see your reviews and know how to book.

Bars, restaurants and cafés: people looking for a place nearby see your photos, your menu and how to book on WhatsApp.

Home services: you show up when someone searches for a plumber, an electrician or a locksmith “near me”.

We work 100% online, with businesses anywhere.

What we won’t promise you.

Nobody can guarantee you the top spot on Google Maps or a number of customers, so be wary of anyone who does. What we do is get your profile where it should be, measure, and show you every month what changed.

In practice: for MOMO Navigli, a cocktail bar in Milan, we brought its Google profile and Google Maps up to date, connected to its own website and WhatsApp booking. See the case →

Frequently asked questions

About your Google profile.

Does a Google Business Profile cost money?

No. Creating and having a Google Business Profile is free. What takes work is completing it properly and keeping it up to date.

Can you delete negative reviews?

No. A review can only be reported if it breaks Google’s rules. What you can do is reply well and get more reviews from happy customers.

How long until it shows?

It depends on your area, your industry and your competition. That is why we don’t give fixed timelines: the audit report tells you what to fix first, and then we show you every month what changed.

How much does it cost?

We don’t sell packages. First we do the free audit, then we send you a written proposal with scope and price before starting. No minimum commitment.

Do you work in my city?

Yes. We work 100% online, so it doesn’t matter where your business is.

Shall we look at your profile?

We send you the audit of the 7 factors in writing within 48 hours, no strings attached.

Free audit