01
Cocktail bar & aperitivo
MOMO Navigli
Cocktail bar on the Navigli · Milan, Italy
Sixteen years of loyal customers in one of Milan's most sought-after neighborhoods — and a digital presence that didn't reflect it. We built everything: site, search, Google Maps, and AI presence.
Website
Local SEO
GEO
Google + Maps
See the live site →
See the full case
The starting point
MOMO has been on Ripa di Porta Ticinese, along the Naviglio Grande, since 2010. It has a terrace, happy hour every day, and customers who keep coming back. What it didn't have was a way for someone who didn't know it yet to find it: in a neighborhood where thousands of people search every night for somewhere to have a drink, MOMO depended on already having been recommended.
What we did
- Own site on their domain, built for mobile with WhatsApp booking
- Local SEO for their category and their area
- Google listing and Google Maps, with their details and attributes up to date
- GEO: presence in AI assistant answers